If your Facebook feed is anything like mine, it’s full of people taking the Ice Bucket Challenge. So is Instagram. And even CNN.
And it’s awesome.
I don’t care if you’re tired of it clogging up your feed. I don’t care if you think it’s pointless. Frankly, I don’t care about your opinion about this challenge at all. Because it’s working.
According to ALSA.org:
“As of Tuesday, August 19, The ALS Association has received $22.9 million in donations compared to $1.9 million during the same time period last year (July 29 to August 19). These donations have come from existing donors and 453,210 new donors to The Association.”
That amount of money alone is staggering, but what interests me is the fact that 453,210 people who have never donated to ALSA.org before now have. Over 400,000 now know about ALS and have given money to help work for a cure. And that makes my heart happy.
You see, my extended family was hit hard by ALS when my brother-in-law’s father was diagnosed. His decline was quick and it was brutal and Steve, sadly, passed away 2 years after being diagnosed. ALS sucks. It robbed a family of their father and the world of a good, good man who deserved better.
If you don’t know about ALS, here are a few resources for you to check out:
> ALSA.org (you can donate here too. If you can, please do so!)
> A quick video by at 26 year old recently diagnosed with ALS. (Have tissues on hand.)
> Often Awesome webseries: this is a documentary series that follows Tim LaFollette’s battle with ALS. Each episode is 20-40 minutes long and takes you through Tim and his wife, Kaylan’s battle and life with this horrible disease. It’s moving and sad and heartbreaking and it is one of the best things I’ve seen online. Watch it to understand what ALS does to a person and their family.
My family hasn’t taped our challenge yet- we were nominated when we were on vacation and by the time I realized it, our 24 hours had passed. So we donated, as we do twice a year since 2010. We’ll tape our video soon- the kids can’t wait!- but until then, educate yourself. Learn what you can. And please, please donate.